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web designing search engine optimization web application development
     
Experience world-class creative web solutions especially customized to your preferences, view our Portfolio.

 

Affordable web Design Packages that would compliment your budget and satisfy your needs too!

Guaranteed W3 Consortium Compliance in terms of download times and navigability

 Highly-qualified Search Engine Optimizers who understand the search engine algorithms and behavior and translate your website to make it SEO friendly

 

Strict adherence to White-hat

SEO techniques

 E-commerce Engines, Real Estates web Sites, Unique Online shops, Real-time Lead Management Systems, E-newsletter Application, Customized Online Shopping Carts, Message Boards/Discussion Forums/ Online Blogs, Member Registration, Inventory Management System, Online Search Application, Corporative web Software based on your business
internet marketing  website maintenance services website hosting
     
 Banner Advertising, Ethical E-mail Marketing, B2B and B2C Viral Marketing Programs, Link Building Programs, Affiliate Marketing Campaigns and affordable Rich Media and Online Promotions etc.

 

Guaranteed high rankings on Major Search Engines like Google, Yahoo!, Msn etc with Pay Per Click Campaigns based on thorough competitive analysis of the client business domain.

 Experience world-class 24-hour Technical Support and Assistance, website Content Management, Designing Promotional Banners, Additional web-Pages and Graphics which will help you reach out to your target customer base

 

Outsource all your Technical Troubleshooting requirements to us at really affordable prices which will allow you to resolve minor technical problems minus any hassles.

 We offer .com, .org and .net domains.

 

website hosting solutions ranging from one of the largest data centers in the US like the Rackspace to its Bulgarian counterparts, whichever suits the business needs of the Client best.

Solutions which will ensure high bandwidth, swift server response time, uptime, download speeds, database applications, e-mail functioning etc.

Desktop Software Development

We can develop a secure software to run locally on your computer, or working in a network. Client – server applications. Applications that need speed, calculations and fast data manipulation. We can automate all your business processes.

So how do you expect your website to look? Well this based on, how you want your potential customer to react at your professional web site design after the first glance. Obviously you are out there to impress!
The objective most of the times is clear about what the web design should do once live. However a lot of times there is a slip between the cup and the lip. To avoid this from happening with our clients – we clearly mark out the objectives and references at the outset of our Custom web designing process. .
To develop a custom web design for our client, we have an initial document which helps us understand our customer's expectation of the professional web site design. The questionnaire covers some of the following aspects –

The purpose of the website.

The industry that the professional website design is required for

Understanding the Target Audience of who is going to be looking at the website

Understanding the need to adapt existing branding material, if any.

Competitor e-commerce web site design references

Non-competitor e-commerce website design elements

Colours aspirations for while designing the website

Content relevance to the professional web design process

Functionalities that need to be built within the e-commerce website designs

To get a copy of this questionnaire you could Contact us.
Varnasoft has assisted several small, medium and large companies in bringing their businesses online.
Our Custom built websites can be fully integrated with our bespoke solutions and applications or several third party applications that are available. Our full-scale end-to-end solutions include content management systems, solutions in e-commerce web site design, Lead Management Systems among others.

Do you wonder at times - is my business making the most out of the Internet? Am I only using the Internet for faster and more efficient communication while my competitors are making money on it? Is there more that can be done using the World Wide Web?
Now assume you are looking for a consultant or an agency in Bulgaria, the first thing you will do is Search on the Internet. While searching you will come across millions of results, but you will limit yourself to the first, second or say maximum the third page. You would then shortlist 3-4 consultants from there and begin a dialogue. This is how the companies in Bulgaria bag your business. Now imagine if this consultant was not listed on top rankings, he would have lost out on the opportunity to work with you.
This is where Search Engine Optimization / Google Optimization or SEO/ Search engine promotion comes and Varnasoft a SEO Agency offering affordable SEO promises to take over. We at Varnasoft offer Google Optimization services at very affordable prices. Our affordable SEO services ( SEO Website design) are perhaps better than anyone in Bulgaria and have delivered results for many small and mid-sized businesses large companies both at the regional and global stage. Our SEO Marketing / search engine promotion process is simple and seamless and ensures top listings for your Website on major Search Engines including Yahoo search Marketing, MSN search Marketing and Google Optimization.

Some of the stages in the Process of search engine promotion are outlined as follows:

Key Phrase / Keyword Analysis

Your consultants would be researched and a brainstorming session will be undertaken to arrive at a best set of keywords / key phrases pertaining to your business interest. This allows your team as well as our team to come up with best possible "outcome-based" key phrases for deriving optimal results through this program

Competition Analysis

Our SEO professionals would analyze the competition on keywords / key phrases chosen by you. We would tend to study Websites which appear on top listings on search engines on those key phrases and strategies our service delivery accordingly. This analysis basically includes studying competitor back links, rankings, meta tag analysis etc.

Website & Content Analysis

The Website and content would be thoroughly analyzed for the presence and density of the chosen keywords. We would also be reviewing your Website for usability and adaptability with major search engines that would help in search engine promotion. Your Website would also be checked for web-design standards and compliance. Compliance of SEF (Search Engine Friendly) of various types of sites are checked. For e.g. the SEO and sef for a Joomla based site would be different from what a static site would require. We would also undertake a Content Duplicity Test to ensure that your Website does not have plagiarized content and would not hamper the SEO Process and the search engine promotion in any way.

Web-page Code Optimization

The SEO specialists in our agency would code-optimize your Website based on expertise and experience gained in optimizing various Websites over a period of 6 years. Websites are code-optimized according to over 250 parameters identified by our experts and ensure that Websites are crawled by search engine crawlers and eventually rank higher on search engines. Different practices are adopted for sites which are made on different platforms. Again SEO for a Joomla based site could be different from SEO for a Static Website.

Ongoing Directory Submissions

Your Website would then be submitted and registered with directories such as Yahoo, MSN etc. which facilitate data retrieval by search engines. This component also includes research and selection of appropriate categories to which directory submissions would be made.

Ongoing Link Building

Your Website's Google Page Rank (PR) will depend on the number of back links it has and with an increase in the page rank of a Website, improvement in page rankings can also be expected. Our SEO Specialists would ensure that a comprehensive link exchange program is undertaken with the objective of increasing the link popularity and page rank for your Website.

These were just some of the things we do to get your Website ranked higher on the world's best search engines. Don't wait! Use our consultants to drive your business and enhance your returns. Contact us now to get more details

Interested ?

We are more than eager to suggest an effective search engine optimization plan for your Website. Please Contact Us to know more about us or fill in the Request a Proposal form so that one of our consultants can get in touch with you and design a successful Action Plan for your Website now!

Once the website pages have been optimized, it is indeed this wide-ranging list of activities absolutely indispensable to push-achieve-push a website's organic search engine listings on Goggle, Yahoo etc. and to stay ahead of its competition on a particular set of key phrases at all times. It is frankly continuous efforts being dedicated into this set of techniques which help website's search engine optimization and search engine marketing campaigns to be:

Alive

On-page optimization alone cannot help a website rise up on search engines, it is essential to put in continuous efforts in link-exchange programs, directory submissions, article submissions, Blogs participation, participation in social book marking etc.

Effective

It is important that your off-page optimization efforts are key phrase/result-oriented.

Aggressive

To remain steer clear of the competition attacking similar set of key phrases, it is imperative to keep the search engine optimization and search engine marketing campaigns like Yahoo search Marketing / MSN Search Marketing aggressive and upgraded to the latest trends.

Result-Oriented

All the efforts in the end must help your website to begin to appear on targeted key phrases amongst top 20 listings.

Link Building Programs

A technique where the link of your website is placed on other websites and vice versa in order to create a network and increase the probability of visitors clicking the same and then being directed onto your website. It is a very effective direct marketing tool and a great source of driving more website visitor traffic to your website and thereby affecting the organic search engine listings of your website in a very positive way the link. It is always ensured that the website, with which the links are being exchanged, is relevant to your website, so for example if your selling cosmetics online, your website will benefit is it is associated with a website providing online makeovers rather than providing IT Solutions! Based on the scope of link exchange process, it could be classified into two types:

One way link building

When inbound one-way link exchange requests come-in from related directories, wherein by adding the hyperlink of your website on their websites so that they benefit by increasing their database and your website benefits by attracting all the traffic.

Reciprocal link exchange

This is more of a mutual agreement entered between your website and another website which is relevant of placing each other's link on your own website so as to boost the number of back-links i.e. links leading to your website, subsequently page rank and eventually higher rankings on search engines.

We do not employ any link building software or automated tools and only depend on our SEO Expert's genuine intellect about the process.
Article Submissions
Another way we employ to earn dedicated traffic to your website is through submitting theme-based & key phrase-rich articles into relevant directories which would not only let us have the unique article featured and show-case your know-how on a particular topic but also thorough optimization considering the targeted key phrases and leading to hyperlinks to your website.
web 2.0 marketing
The latest in off page marketing is the web 2.0 marketing of using Social Networks to promote your website. Websites like Linkedin, Facebook, Reddit, Digg offer attractive promotion opportunities. We use these web 2.0 marketing techniques along with our others to improve your search engine rankings. It is an alternative to the regular search engines like Google, wherein human beings browse through the websites of their interest and tag/label it accordingly so as to make their discoveries available to all the future visitors seeking for similar information.
Blog Web Marketing
We use and strongly recommend creation and participation in Blogs as a powerful web 2.0 marketing tool. We offer participation services in all kinds of blogs for our clients who help in attracting comments/ reviews from interested parties and allow responding and carrying the discussion forward. Through this service we promote more click through rate to the websites we are promoting for our clients.
Directory Submissions
Search Engine Optimization ( Google optimization)strategy of a website is greatly benefited by directory submission. It is basically about submitting your website (link) to directories under the most relevant category. The biggest advantage of this technique is that it only attracts and pulls interested and genuine web traffic to your website. Again, if we subscribe to paid directories, there are several ways of actually pushing your website ahead of all the other listings based on the directory dynamics.
RSS News Feeds
It is probably the best and hassle-free way of updating your website content on a very regular basis. Subscription to RSS Feeds basically involves latest news articles published elsewhere to be supplied and displayed on your website. We make sure that relevant industry-specific feeds are taken into consideration so as to attack the interested traffic.

Internet has surely evolved into a marketing medium that has a strong outreach and penetration like none other and its dynamic nature is the primary reason why your website needs to have a fresh look at all times because your website is a virtual reflection of you!

Getting a website developed is just your first step towards your reaching out to your potential customers. The degree of dynamism involved in the industry environment today just makes it inevitable that your website remains unchanged or unaffected. This makes it imperative that your website is frequently updated in terms of information present to ensure that your visitors get a revitalized impression on every visit. It helps you retain your existing and loyal visitors' attention and also give your new visitors the latest information about your services.

Remember, it's the smallest of issues that can turn into major bottlenecks and hamper the growth and successful functioning of your only online marketing and communication medium. We completely understand the importance of maintaining your website and specialize in offering to our clients website maintenance and management services, wherein

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